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  • AIM Congress 2024 attendees treated to a plethora of insights and strategies aimed at enhancing investment attraction and bolstering economic growth.
  • One of the standout sessions was “Digital Marketing Solutions: by WAVETEQ,” focusing on cost-effective digital marketing strategies.
  • The innovation and technology track showcased cutting-edge solutions poised to revolutionize urban planning, smart city development, and digitalization in various sectors.

Strategic collaborations and insightful discussions on global business are set to reach their peak as AIM Congress 2024 gets underway starting Tuesday, May 7th, 2024. The premier global investment platform has on the eve of the international forum concluded its series of pre-event workshops held at ADNEC in Abu Dhabi. These workshops have primed the attendees, setting the stage for strategic insights and collaborations.

Investment Track Highlights at AIM Congress 2024

In the investment track, attendees were treated to a plethora of insights and strategies aimed at enhancing investment attraction and bolstering economic growth. One of the standout sessions was “Digital Marketing Solutions: by WAVETEQ,” focusing on cost-effective digital marketing strategies to boost the visibility of Investment Promotion Agencies (IPAs) and attract Foreign Direct Investment (FDI). Attendees left equipped with practical strategies on how to navigate the evolving digital communications industry successfully.

Another key workshop from the AIM Congress 2024 pre-event workshops was “Benchmarking Location Competitiveness” by FDI Intelligence, which provided attendees with the tools to develop compelling value propositions for attracting FDI in target sectors. Through effective benchmarking, participants learned how to highlight their region’s strengths and attract potential investors.

The session on “Unlocking Opportunities through FDI-as-a-Service and RWA Tokenization” by Synthetic Equity offered an immersive exploration into the transformative potential of FDI in the digital age. Attendees gained insights into leveraging cutting-edge technologies to drive FDI and capitalize on real-world assets.

Read also: Unleashing ideas: AIM Congress sets the stage for over 450 dialogue sessions

SMEs Track Highlights

In the SMEs track, workshops focused on empowering small and medium-sized enterprises (SMEs) with the tools and strategies needed for sustainable growth and international expansion. The workshop on “B2B Sales – The Relation between Sales and Investments” dissected the symbiotic relationship between sales and investments, offering valuable insights into resource allocation and ROI assessment.

“Bringing Innovation to the Market” by the International Network of SMEs (INSME) emphasized the importance of effectively bringing innovations to the market, and aligning technological advancements with customer needs.

Attendees also explored strategies for international expansion and sustainable growth in the workshop “Leveraging Internationalization for Sustainable SME Growth” by The Business Doctor.

Additionally, the German Association of Small and Medium-sized Businesses (BVMW) shed light on current challenges faced by SMEs in the global landscape, providing valuable perspectives for the participants.

Innovation and Technology Track Highlights

The innovation and technology track showcased cutting-edge solutions poised to revolutionize urban planning, smart city development, and digitalization in various sectors.

“Empowering Cities with STC Constructor 3D Web GIS Platform” by STC Constructor highlighted the role of technology in urban management, offering insights into creating digital twins for effective city planning.

The workshops on “People-Centred Smart Cities” by the Arab Federation for Digital Economy and “Putting People at the Centre of Smart Cities” by UN-Habitat emphasized the importance of inclusive and sustainable urban development.

“Digitalization of Transport and Logistics” by the Digital Logistics Centre of Excellence explored the impact of digitalization on supply chains, identifying opportunities and challenges in the construction sector.

Future Finance Forum Track

The Future Finance Forum track delved into the future of finance, exploring cutting-edge technologies and sustainable finance practices.

Workshops hosted by WIO Bank PJSC, the International Renewable Energy Agency (IRENA), and the State Bank Institute of Leadership delved into topics such as blockchain applications, digital banking innovations, and renewable energy investment strategies, offering valuable insights into the evolving industry of global finance.

Startups and Unicorns Track

In the startups and unicorns track, industry experts shared insights on leveraging blockchain technology, scaling startups to unicorn status, and mastering the art of effective pitching.

“Exploring Blockchain Technology and Fintech Innovations” by Exits MENA provided attendees with a deeper understanding of how advanced technologies can drive financial inclusivity and stability.

“The Founders Institute” hosted a workshop on “Investing in MENA’s Unicorn Future,” focusing on strategies for scaling startups and evaluating unicorn potential in the MENA region.

“Pitching for Startups 101” by Tick and Talk empowered startup founders with essential pitching, offering them tips on how to articulate their ideas effectively and engage potential investors.

Additionally, Bloom conducted a workshop seeking to help individuals, enterprises, and accelerators boost their impact and growth through tailored tools and programs.

The 2024 AIM Congress is organized with the support of the UAE Ministry of Industry and Advanced Technology and the Abu Dhabi Department of Economic Development as the lead partner. With the stage set for transformative discussions and strategic collaborations, AIM Congress 2024 promises to be a landmark event shaping the future of global investment. Participants can register now at www.aimcongress.com to be a part of this unparalleled opportunity for growth and innovation.

Source of original article: Industry and Trade – The Exchange (theexchange.africa).
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