Photo credit: DiasporaEngager (www.DiasporaEngager.com).
Yoselin and Yenny took advantage of this opportunity and identified making garlic paste as the business opportunity, having mastered the practice back home and there being no such ventures around them. They received cash assistance from IOM to create the business, which they called Andina Alimentos.
As part of the project, support for the beneficiaries included developing a training plan, technical advice and cash assistance to support entrepreneurs. Through this, Yoselin and Yenny improved their business and its branding. They also carried out registration procedures, got a bar code and bought raw materials for the business, including garlic, olive oil, dry spices, a processing machine and packaging material.
Setting up a business was one step; they worked on the brand to make the business known in natural stores, get clients in the interior of the country and present the product at markets and fairs.
Their passion and complementary roles have seen them grow the business and learn a lot, in a journey that has been fun and comforting for both of them.
Andina Alimentos has received positive feedback from Venezuelans in Uruguay, but more and more, Uruguayans are also buying their garlic paste. Yoselin and Yenny say:
“We are the Andean women building a DREAM and betting on Uruguay, and now we feel it as our country!”
Yoselin and Yenny are part of the 230 individuals supported with cash assistance to set up or strengthen their self-employment and generated opportunities that improved migrants’ quality of life and promoted autonomy and economic inclusion. The project was coordinated with civil society organizations and authorities to identify entrepreneurs and develop the training.
In 2021, IOM supported close to 1.9 million aid recipients with cash-based interventions across 119 countries. More information can be found on IOM Cash-Based Interventions in the IOM CBI Annual Report and Case Studies 2021.
Source of original article: International Organization for Migration (storyteller.iom.int).
The content of this article does not necessarily reflect the views or opinion of Global Diaspora News (www.GlobalDiasporaNews.com).
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